Backstage vol. 1

CONSIDERATIONS
For each chapter of this internal training eLearning module, we have a new scene. within each scene we have different animations corresponding with each page. For a promotional poster, we put all the scenes together and you have your World of Backstage™ poster, which was on display around the office, generating awareness and excitement around the upcoming training.

There were to be 6 modules in all, each would have it’s own graphic theme and poster. The road that weaves through module 1 will go through all the different worlds and landscapes tying in each module to the next + creating a really compelling 6 panel display for the office. We decided this would not be a responsive project because we knew everyone would be on a desktop computer while going through the program.

ACCOMPLISHMENTS & TAKEAWAYS
Extended the closerlook brand into uncharted territory and recieved nothing but extremely positive feedback from some very tough internal clients.

I was able to touch all sides of this project including white boarding, early concepting, created pre-animation gifs (to give the developer an idea of what I was looking for on each screen), design, art direction and even the soundtrack for the video.