https://www.benconley.com/work2 daily 1.0 2022-10-20 https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1549247577060-ELV1QKWGZL7S48RA97GI/Screen-Shot-2019-02-03-at-8.25.18-PM.jpg Work Title slide https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1549247603796-4Y886ASVXVTB0I5R35UR/Screen-Shot-2019-02-03-at-8.25.52-PM.jpg Work Interior slide https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598296417072-AI5Q1Y8PN56BMBZ22XP8/MCU-v1-sketch.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598304498402-HB3PKMTRWNJ32HJ9PFI9/MCU-small-5.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598304859309-N0BCZFGHTK4N4F9NCA9I/MCU-small-1.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598297765980-SIA2XUEXCQB06TFLFE55/Portfolio-3.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598304538473-D5H4YP1AP5AYNXUJWOG7/MCU-small-6.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598304695976-PYMKKKQ4KPRR5RZKGQ9W/MCU-small-4.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598299567893-6EH7XPEISQBZ5YP4KFHX/Portfolio-4.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598242793615-TNKO2N4X918XM51ZUWLR/Portfolio.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598304883365-R0EUOJC56JRU2X3Z8PSE/MCU-small-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598376546130-77W85KKM6YG7Q59LF62L/Responsive-1.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603315003781-56FTQFPYNAVATXGA5VZ4/design4.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598375179639-66PEAQQLA03EGL7PYBTF/Portfolio-Handoff.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598296601198-JONN0RX1F3VF94DDNTGI/IMG-3411.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598458832911-8KMQZVUIZK0GH78ONQUF/Park-assets.jpg Work Color palette, Existing web fonts, Google font alternatives https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603383388056-EORA7AZDT8EU2QDQM2ST/Mobile2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1602617087922-RLBASAFANBPD2WUZ4AJC/image-asset.jpeg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598473045364-5X7N9P8YF3XZN7B4Q5HD/Park-Communities.jpg Work Collage style layout featuring photos of real students using facilities / on campus, infographics, and student quotes. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598478285313-Q6TGKUH768YXX55BE5HK/Portfolio.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598417281519-X2UNQAYJJUX6VMUFG2VP/Screen+Shot+2017-09-07+at+10.41.57+AM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603661638630-0EKXDMA90J9YI5RRXWWI/Screen+Shot+2020-08-25+at+2.35.06+PM.png Work • Easily accessible program/degree info in one location: tuition, requirements, Forms, contact information. • Audience-specific info for Military/Vets, New students/Current students https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598495268642-S19JL3QWIUUBUL0RQRLQ/Design-1.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598472855710-K07I4904WLYZX30ZJ8GY/Park-Stories.jpg Work Authentic stories from real students and alumni (top). Audience Gateway (bottom). https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603662401566-93V9SHQTY66PHW9WJT5S/Screen+Shot+2020-10-25+at+4.44.20+PM.png Work Although the website must serve numerous audiences, the most important is prospective students looking for info on Park University. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598418353592-QL2ZUX9PMPCY317MGXNU/Grid-photoDirection-1.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598417474618-HDKFXS29TNTG1GSY75UP/Template4.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598418441664-AK2EH763LZ2U5URGTHHL/Grid-photoDirection-4.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598415909329-FZKYGB08V7GBLX1L5MLE/Early-Portfolio.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598418386745-HSCI63G4LTPBHRZANKEB/Grid-photoDirection-3.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598417311432-AANET0M7T1CX2D7LLO5B/ParkU_Composite.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598497612924-1PBJ8NNLH18EIMV2E3T0/illustration-comp.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603662703047-O9SWJDIQK4WZUAZN6M1P/Screen+Shot+2020-10-25+at+4.50.24+PM.png Work Program pages • Descriptions, courses, degree maps rated as most important Program page content. • Access to student blog, faculty bios, and social media rated highly as well. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603660966285-GQ72XDZ455LYZ68MVDNS/Program-Template.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598418419999-1QQV96DSPTB3HTS2GSCS/Grid-photoDirection-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598382309555-LVZIE1QMJNEWHMO3K2P1/1-Notes.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598498350130-6X2GOXEK918X3IFCR3W5/Universal-comp.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603660505565-02CIIAELVUR1VY55K4BW/Home+Revised+Map+Full+Page.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598473019017-CN3FSWX6IOQLTTZ2XVLH/Park-Location.jpg Work Beginning to explore the idea of a campus locator for their many many campus centers. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598416051197-FDCT1DAS4XIU5JAYGLZ5/Comp-Early-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1599148408568-I599KJD2CV3Y6F7ZCEDD/image-asset.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598476880927-WE20LSIZ1WNS18BI00K1/Template1.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603662958808-O1XG06EDE6SF0KN3N2J1/Screen+Shot+2020-10-25+at+4.54.40+PM.png Work Homepage • Academic info, search and ‘About’ deemed the highest priority. • Request Info, apply, student life trailing right behind those top priority items. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598556374999-RU03K1SU3BIATU6OVGHH/Portfolio-Menu.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598554467108-0PKSNLO50LYHPIIB0STL/Portfolio.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598554566464-SXY1XGZXDDFCRC0DL9EU/BerkeleySPH-Homepage.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1600187303286-1SBJ3THQYTZN6W9MNNZX/Handoff.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1600186324472-CTU4KK40LM1PV32ZU9OJ/Screen+Shot+2020-09-15+at+11.01.27+AM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598554617279-3AYME2DVNTPXTC9AE4OX/BerkeleySPH-Program.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598554443029-7ZZTGJLOA7NYKTT4N8XS/Portfolio-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598589031817-6K1MR2N6JALN9D4FJGSH/Screen+Shot+2019-01-29+at+7.55.23+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598560126958-PK97MKUKYAS7L5OY6XX2/AU_Handoff.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598560951673-M57OPICS7HB7EG1CP1OM/Screen+Shot+2020-08-27+at+3.39.52+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598561035423-KOU7WJRIYSYHOANFBWCM/Screen+Shot+2020-08-27+at+3.37.37+PM.png Work Introduce hierarchy through nested menus to allow more access to information with less of a scroll, match the links in the mobile menu to the links that you offer on the desktop viewport, increase the touch targets for the buttons to make them more mobile friendly (44 - 48 px) https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603665420165-JZ86VKT3YTYNL6OATNBU/Screen+Shot+2020-10-25+at+5.33.43+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598561066823-VN6ALWSAVR1IGEBOJSVS/Screen+Shot+2020-08-27+at+3.38.45+PM.png Work Use consistent and clearly defined header and paragraph styles to help your users navigate your page and understand what’s important, Break up text with headlines, captions, stylized text, and imagery making information easy to scan and digest, increase the relative sizes of all type styles on the current site. Design best practices include larger type and a greater amount of clear space for ease of reading. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603665457849-S5V6HHF4TKG3LM6EXRBL/Screen+Shot+2020-10-25+at+5.33.17+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598559949653-7WPXHAMASTQ47Q2WZPJE/Screen+Shot+2019-01-30+at+12.53.29+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603665491080-PTVNLCQN1S0X63UX0PHS/Screen+Shot+2020-10-25+at+5.33.09+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603734742172-F6Y769AE3FG7QHE61HSB/Homepage.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1601575600955-BE8OWJLHEJLOTWXAOS3W/AU-Tertiary-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598561089913-C2I2GUIJBS7MLDZZOA85/Screen+Shot+2020-08-27+at+3.39.19+PM.png Work Clean up the amount of button styles for consistency and clarity. Guide the user and present the content in a way that feels purposeful. Use a pattern library and adhere to AU brand guidelines. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598928998349-KZ41WYF66QW5MNDQ3BJF/Template-2Pieces.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598589065468-7GB8YS9U7VSLEWAKJV9H/Screen+Shot+2019-01-29+at+7.55.40+PM.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598914569527-WLXGXAHLQ6NF9KB4658Z/Portfolio-Wireframes-All.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598891119810-5QS6IAVZRUEY4SJX2BE4/Portfolio-Wireframe-2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598929943988-BNAXIAJTF2F5XIX7GHG1/final-003_800x600.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1602617172104-30YB5COV52X29VWIA8NE/coverslide-WCMO-150.jpg Work 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https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598971453509-V48TTSER21TE6PI0EO2O/Home_2.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598984420099-WPLISQBSEGVD2MP0ZWVM/parallax_menu.gif Work Menu expand/collapse motion idea, using Principle. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598971489013-SFG2C942CTWN8VMAYFEX/Home_3.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598986432116-VINRKLO5D8H03VXJR4Z4/parallax_scroll.gif Work Parallax motion on-scroll, using Principle. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598984299644-ACA2SPP2207YWABII3U9/Thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598971316127-1RSYRH2GJ2PV7L8J1Q9L/IMG-0930.JPG Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1598992206742-0Z8TO8MKA39TSVK32UDY/Portfolio-About.jpg Work 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https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1599018496159-4W83GVELFZMNCXZ5S00R/Klug.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/22ddc8f9-e36d-48fb-9c94-91bef213cb1b/IMG-2530.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1599019341052-Y160IYAGR9BXF72GRPAJ/SFF.png Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/584f7043-b971-4ce6-afce-993339ec3615/IMG-2529.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1603400828565-USHDM5BN013DF0WY718J/detroit_2-06-2-06.jpg Work https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1599017454258-SH1HDYSKKT3936G4HQF2/1.jpg Work 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clear functionality markers in it’s user interface. Three main areas of concern: Hyperlink styles, Iconography, Button styles. https://images.squarespace-cdn.com/content/v1/5911d9af46c3c492ec83eabf/1600801573559-9AUNG4X6FKVGS7LSSKVM/Screen+Shot+2020-09-22+at+2.05.42+PM.png Work Organize links according to category, slim down number of links, avoid repetition, and prioritize. 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